This years The Special Event Conference is going to be extra special for us. There will be five of us from Forté Events attending this year and Tami will be speaking at three different classes! We’re very excited that basically the entire team will be able to experience this event. Many have been multiple times before, but for others it will be their first. People ask us all the time what’s the value in attending this conference (which is the largest in the event industry). Here’s some of the reasons we go:
It’s one of her favorite things to do and a way of giving back to the industry. If you have ever attended one of her classes, you know how much fun they are and how enthusiastic Tami is. This conference is especially fun for her since it’s all week-long; she gets more time with everyone who comes to her classes.
Where else can you learn what are the current trends and find out what others are doing at events across the country?
- Relationship Building
This is the biggest reason we go. As planners, we don’t go expecting to get direct business from it (we’re sure vendors do), but we strengthen and make new relationships with our event peers. We’ve met so many friends, interns and employees at The Special Event over the years. These days most businesses are national, if not international. You never know when a client may call on you to do an event in Ohio and with the network of peers you can create from TSE, you’ll be able to do a great event from wherever you are. We’ve gotten many referrals throughout the years from people we’ve met at TSE as well as calls from other planners who needed help planning an event where we’re based. One recent example was from an event we did last year that tied in a premiere event with the latest Batman movie. When we had a question about the movie itself, we were able to call on the event planner from Warner Brothers, who we’d met at a past TSE. Without the relationship we developed at TSE we wouldn’t have gotten that direct help.
We’re looking forward to seeing old friends & making many new ones later this month in Chicago!